It’s time to enhance your business with digital performance!

Do you have a goal and no idea how to reach it? Outsmarting has a solution that will help give the boost that you really need in the digital environment. Check out our work and discover some examples of how we may improve your business!

I WANT MORE RESULTS!

HOW DO WE TRANSFORM YOUR GOALS INTO REALITY?

:It´s simple! We can make everything possible through the union between:

Multidisciplinary teams

with PDCA processes

Data-driven

creation

Market Understanding

and Business Analysis

Own multimedia

management platform

Who also shares our DNA?

Commitment, creativity and determination are the values ​​that move us daily. In the following cases, see how we use these qualities to help companies grow and get ahead!

CUSTUMER RELATIONSHIP MENAGEMENT

What is it?

A group established in Axé Music with over 40 years of EVA Band and EVA Block at the Carnival of Salvador.

What we sold to them?

Multiplatform relationship management, focusing on making the new singer, Felipe Pezzoni, better known, and to increase Banda Eva's YouTube audience.

CHALLENGE 01:

Increase the frequency of contact

between fans and Felipe and, consequently, the interaction throughout the year.

STRATEGY:

Impact users likely to interact through engagement threads, forprofile followers, and interests (music,

carnival, etc) focused on expanding the fan base.

RESULTS:

In 3 years of work, we increased the average number of times the fan viewed content from 6x/year to 22x/year, and the average number of times they interacted from 4x/year to 9x/year.







CHALLENGE 02:

Expand awareness and desire for the

EVA Band, to increase brand value perception.

STRATEGY:

We defined content and publishing strategy, with weekly frequency of content on Youtube, considering the following classification:


. Backstage Content (Eva On the Road);

. Musicals (Sarau Sessions, Lyric Video, releases);

. Making Off;

. Promotions etc.

RESULTS:

. 6,641,210 million views during Outsmarting's management — this corresponds to 68% of the

channel's total views;


. The result above made Youtube our cheapest media, around R$ 0.01 per view. ( 0.0025 CAD).

EXEMPLES OF OUTSMARTING PRODUCTIONS FOR YOUTUBE

FILMING AND EDITING
ANIMATION
EDITION

What is it?

Premium chocolate brand from

Brazil, with total domain of the entire production chain (tree to bar).

What we sold to them?Multiplatform relationship management, focused on expanding brand awareness.

CHALLENGE:

Expand awareness to increase brand value perception.

STRATEGY:

Definition of an editorial that reflects the brand's positioning

and complete review of the communication of current publications.


Furthermore, management of paid publications on social networks with a focus on impacting users likely to interactthrough engagement and Interest segmentations.

RESULTS:

In 1 year of work, we managed 325,004 interactions with posts and stories on social media at a cost of R$0.02, in addition to 5,000 new organic fans.







EXEMPLES OF OUTSMARTING PRODUCTIONS FOR INSTAGRAM

So, how about we start a story together?

Fill out the form on the side and we'll get in touch to talk about the best way to do digital performance for you!